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Knowing which brand is the most sold in Spain is an interesting fact, both for curious users and for smartphone manufacturers. Next we will see what surprises we can find in the ranking.
Buying a mobile is not something that is done every day, although it is already a recurring purchase every two or three years. Just a few hours ago, Canalys published the ranking of which manufacturer has sold the most in each country Although we already know which was the best-selling smartphone in 2019.
In Spain we find Xiaomi, which rises to first place with a quota 28% market share and whose president is the one who has dared to offer a message in Spanish through his Twitter account.
Huawei is the second best-selling brand in Spain with a 24%of market share. On the other hand, Samsung has been another very affected manufacturer and occupies the third position with 22% of the total number of smartphones sold in Spain.
In fourth place is Apple, which is decreasing, and has a share of 12% market share. Finally, and to the surprise of many, it has managed to enter the Oppo list. Oppo is the manufacturer that brings the best news as it has grown to achieve 3% of the market share
Data that contrast with the above
These are data that contrast greatly with how 2019 ended, because this type of analysis is carried out 4 times a year. Samsung ended the year leading the list with a 24% market share and growth of 11%, although Xiaomi was already on its heels with 23% market share and 66% growth.
Apple has also fallen from third to fourth place with a significant drop in market share that has gone from 20 to 12%. Huawei has grown a lot as it achieved 6% more market share in Q1 2020
In fifth position was LG with barely 3% of the share, a firm that has been replaced by Oppo. We must bear in mind that this study will already reflect a small part of what the coronavirus is assuming worldwide.
In the following ranking, it is very likely that many manufacturers will change their position and their quotas will be reduced or increased due to the social and economic consequences that the coronavirus pandemic could bring coronavirus.
Undoubtedly, these are surprising figures, although the distances between manufacturers such as Samsung or Huawei are very short. It is also striking that Huawei has risen to second place due to all the problems that have been causing the Chinese manufacturer due to the inability to use Google services.
Best-selling brands in Europe
Although the ranking is done by country, different data are also offered that contrast with those shown in Spain. Samsung leads Europe with 37% of the market share.
Apple ranks as the second best-selling firm with 24%. Huawei is in third place with 18% of the total and Xiaomi does not appear until fourth place where it corresponds to the only firm that has growth, although the fee covered by the signature is 10%.
Lastly, as in Spain, we found some surprises with the appearance of HMD, also known as Nokia, with 2% of the total shareof the European market.
As we can see, the data changes a lot if we compare them with the previous ranking. Although it should be noted that this type of study can also make us see the different preferences and needs that exist in different countries compared to Spain.
