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A new sticker called “Support small businesses” arrives on Instagramand through it, users of the social network will be able to help advertise local businesses in their Instagram Stories where they can usually make purchases.
In the early phase of the coronavirus pandemic all establishments were closed, and after a few months, they have already been able to start opening some of them, although the situation right now is not the best and they need a good push to continue.
Local businesses are the most affected, so Instagram has thought of them and has made this new sticker available to all users that works as a way to "help" with which to make known the smallernearby businesses.
A way of advertising
These shops are the ones that are suffering the most from this global crisis and the sticker can mean making themselves known better in these times since their operation is based on the simple fact of Mention these businesses in an Instagram Stories so your followers get to know them.
It's a way to advertise when you upload a story to your Instagram profile. For example, imagine that you go to a small clothing store in your area and upload a photo of some garment, there you can place the "Support small businesses" sticker if said store has a profile on this social network.
The sticker works as a mention, you only have to place the name of that business that you want to be known and you will immediately see that 3 photographs appear with the latest publications made by said store, so the user who sees it will have more information. In any case, you can mention anyone, even people.
When you publish Instagram Stories, your contacts will get a new story at the top where all the others appear called “ CompraLocal ”. When you enter it, you will see all the stories uploaded with said sticker and the name of the stores that appear.
This is happening because the sticker is new and possibly this kind of collective story of support for small businesses will appear like this for the next few days, as happened with the applause sticker when it was launched a few weeks ago.
If you are interested in any of these companies, you can click on the sticker and you can directly access the profile of said business from there or visit his profile to learn more through the publications he has made and is currently making.